In our society today it seems that everything is going mobile, Facebook is no exception. People’s lives are fast pace, we don’t have the time to sit in front of a computer all day long just to troll on Facebook. We only have 24 hours a day and every minute counts.

Since their launch of the mobile application for Facebook and a mobile website, usage and numbers have been climbing by the millions. The latest report reveals that the past quarter 2014 that 526 million of its monthly active users solely use Facebook from a mobile device.

That’s an increase of about 78% from the measly 296 users in the same quarter last year.

facebook-mobile-only-users

So what does this all mean for you?

Out of the $3.59 billion ad revenue this quarter 69% of that was from mobile.

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You need to understand this!

Everyone is going mobile, you have the choice to be ahead of the curve or you can fall behind, it’s up to you.

In the coming year for 2015 I would recommend focusing on creating your ad copy, structuring it and formatting it for mobile devices.

It’s easy to see from the graph above that more more people are heading in this direction. So should your advertising budget.

For how to set up your Facebook ad campaign you can always check out my Podcast Here.

Or for a complete course on marketing correctly on Facebook Go Here

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